Wednesday, October 3, 2012

Murray's Cheese of New York comes to Louisville, Kentucky

Newsflash!  Fresh from my email!

Below is the copied press release from Deena Siegelbaum, the Marketing Director for Murray's Cheese of 254 Bleecker Street, in New York, NY.  If you're in or around the Louisville area, you might want to check this out.



Louisville, KY. –Delicate, spreadable, velvety, tangy, how do you like your cheese? Whichever you prefer, chances are Murray’s Cheese has it! You can now purchase your favorite stinky cheese at the Hubbards Lane Kroger store! Through an exclusive partnership with Murray’s Cheese, Kroger is preparing to open the first Murray’s Cheese shop in the Louisville area. The shop is being added inside Kroger’s St. Matthew’s store, located at 291 North Hubbards Lane, Louisville, KY.

Murray’s and Kroger are hosting a grand opening celebration for the public this Sunday, October 7 from 1-4PM at Hubbard’s Lane Kroger, featuring cheese and beer pairings put together by Murray’s experts.
“Louisville is known as afoodie town and we are eager share this unique shopping experience with our customers and educate them on the best cheese for parties, snacking and trays,” said Murray’s Cheese Specialist, Vickie Oliver. “We are excited to offer our customers the chance to try new cheeses they will love and better versions of their favorites.”

Whether you are a cheese newbie or a connoisseur, we have the cheese for you. Try our selection of more than 175 cheeses from around the world, plus a wide selection of specialty items including crackers, dried fruit, and an olive and antipasto bar. Equally impressive is the staff of experts who have recently returned from their training at Murray’s New York City facility. They’ll happily offer samples and recommendations to help shoppers find just the right one for cooking or snacking at their next get-together.

“Murray’s is all about discovering cheese, we want to make cheese approachable to Kroger shoppers,” said Rob Kaufelt, proprietor of Murray’s Cheese and author of the Murray’s Cheese Handbook. “We know the people of Louisville love great food, so we are looking forward to introducing them to some of our favorite cheeses.”

The second Murray’s Cheese shop will open in the Highland’s Kroger, located at 2440 Bardstown Rd; on October 21st.

ABOUT MURRAY’S CHEESE:Founded in 1940 in the heart of New York City’s Greenwich Village, Murray’s Cheese began as a humble wholesaler of butter and eggs, but has evolved into a New York institution and what Forbes calls “The world’s best cheese shop.” Murray’s mission is to bring the best cheese selection to America.What is the Murray’s experience? It’s about sharing the cheeses (more than 150 varieties!) and many other artisan-made goods they find across the world. It’s about teaching customer’s cheese through tasting and introducing them to their cheese maker. The company is also one of the country’s top wholesale supplying fine restaurants, hotels and caterers. For more information about Murray’s please

ABOUT KROGER:Kroger, one of the world's largest retailers, employs more than 339,000 associates who serve customers in 2,425 supermarkets and multi-department stores in 31 states under two dozen local banner names including Kroger, City Market, Dillons, Jay C, Food 4 Less, Fred Meyer, Fry's, King Soopers, QFC, Ralphs and Smith's. The company also operates 788 convenience stores, 342 fine jewelry stores, 1,124 supermarket fuel centers and 37 food processing plants in the U.S. Recognized by Forbes as the most generous company in America; Kroger supports hunger relief, breast cancer awareness, the military and their families, and more than 30,000 schools and grassroots organizations in the communities it serves. Kroger contributes food and funds equal to 160 million meals a year through more than 80 Feeding America food bank partners. For more information please Kroger’s Mid South Division is based in Louisville and it includes 162 stores in Kentucky, Tennessee, S. Indiana and S Illinois.
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